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Creekstone Farms Announces National Partnership with International Speedway Corporation

Creekstone Farms Premium Beef, a well-recognized brand supplying premium USDA-certified beef and pork products, today announced its national partnership with International Speedway Corporation (NASDAQ Global Select Market: ISCA; OTC Bulletin Board: ISCB) ("ISC"), a Company that owns and/or operates 13 of the nation’s premier motorsports entertainment facilities. ISC’s subsidiary that provides catering services, and food and beverage concessions, Americrown Service CorporationSM, will feature Creekstone Farms Premium Beef products at 11 race tracks in 2016, including onsite catered activities and suite services.


“At Creekstone Farms, we strive to deliver superior quality products to every single one of our customers — and so does the ISC,” said Jim Rogers, Vice President of Sales and Marketing for Creekstone Farms. “When they wanted to upgrade the quality and range of their offerings, we were more than happy to work together to achieve that goal.”


The partnership also includes a national online sweepstakes that offers race fans a chance to win delicious Creekstone Farms beef and pork products. In addition, branded promotional items are being distributed to fans during participating motorsports events.


“Providing a premium product in hospitality areas is a given, but to serve our fans in the grandstands a superior natural beef elevates Americrown and establishes us as a standout,” said Rishi Nigam, VP, Americrown Service Corporation. “We are proud of this new partnership with Creekstone and their ability to help elevate the offering and presentation for our guests.”


About Creekstone Farms

The choice of food lovers across the world, Creekstone Farms Premium Beef LLC is USDA-certified by the Agriculture Marketing Service (AMS) and supplies many of the nation’s top grocers and restaurants with a variety of high-quality meat products, including Black Angus Beef, Antibiotic-Free Duroc Pork and their value-added products. Creekstone Farms exports its premium quality products to Europe, Latin America and Asia, and is owned by Sun Capital Partners, one of America’s largest private investment companies.


To learn more about Creekstone Farms, please contact Christine Tanner at 620-741-3357 or email creekstoneinfo@cfpbeef.com.


About ISC

International Speedway Corporation is a leading promoter of motorsports activities, currently promoting more than 100 racing events annually as well as numerous other motorsports-related activities. The Company owns and/or operates 13 of the nation's major motorsports entertainment facilities, including Daytona International Speedway® in Florida (home of the DAYTONA 500®); Talladega Superspeedway® in Alabama; Michigan International Speedway® located outside Detroit; Richmond International Raceway® in Virginia; Auto Club Speedway of Southern CaliforniaSM near Los Angeles; Kansas Speedway® in Kansas City, Kansas; Phoenix International Raceway® in Arizona; Chicagoland Speedway® and Route 66 RacewaySM near Chicago, Illinois; Homestead-Miami SpeedwaySM in Florida; Martinsville Speedway® in Virginia; Darlington Raceway® in South Carolina; and Watkins Glen International® in New York.


The Company also owns and operates Motor Racing NetworkSM, the nation's largest independent sports radio network and Americrown Service CorporationSM, a subsidiary that provides catering services, and food and beverage concessions. In addition, the Company has a 50 percent interest in the Hollywood Casino at Kansas Speedway. For more information, visit the Company's Web site atwww.internationalspeedwaycorporation.com.



Creekstone Farms Premium Beef
Christine Tanner, 620-741-3357